Published: 06 July 2023
Data and analytics leaders struggle to derive value from self-service analytics, resulting in silos and inconsistent insights. Generative AI capabilities in ABI platforms will only compound these issues. Use this research to evolve SSA initiatives and to ensure trust and quality in insights.
Organizations still struggle to implement a delegated approach to self-service analytics (SSA) that balances control and agility. Generative AI will exacerbate this imbalance, leading to compliance concerns, security-related issues and inconsistent insights.
Organizations struggle to communicate the value of data and analytics (D&A) initiatives, resulting in low user adoption, high cultural barriers and reduced collaboration. Tools like ChatGPT are also changing consumer expectations. For example, consumers are now asking whether they can use ChatGPT instead of analytics and business intelligence (ABI) tools to get answers.
Organizations find it challenging to manage the proliferation of analytics content, including data stories, reports,
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