Architecting a Retail Category Management Solution
Published: 19 April 2006
There is much confusion over what defines "category management" technology in retail. It is not a single application but, rather, a suite of applications that, together, help retailers define, plan, execute and monitor category plans.
Table Of Contents
- Category Strategy and Plans
- Assortment, Space, Pricing and Promotion
- Demand Planning/Replenishment
- Store Execution
- Vendor Collaboration
- Putting It Together
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