Gartner Research

Business Intelligence Focus Shifts From Tactical to Strategic

Published: 22 May 2006

ID: G00139352

Analyst(s): Tom Austin, Bill Hostmann, Lee Geishecker, Alex Soejarto, Nigel Rayner, Gareth Herschel , Betsy Burton, Kurt Schlegel


Many organizations approach business intelligence tactically by responding to immediate reporting requests from managers. Although this may be required in some cases, leading organizations are evolving their focus to support business intelligence strategically for diverse users and in applications.

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