Gartner Research

10 Best Practices for Product Information Management

Published: 07 February 2008

ID: G00154893

Analyst(s): Andrew White


Organizations at any stage of their product information management programs can learn from others' experiences, and should adopt these 10 best practices for success.

Table Of Contents
  • Overview
  • Introduction
  • Best Practice 1: Clarify What You Mean by a 'Single View of the Product'
  • Best Practice 2: Get High-Level Sponsorship and Business Buy-In for PIM
  • Best Practice 3: Develop a Business Case That Includes Revenue Enhancement and Cost Reduction, as Well as Business Agility and Compliance
  • Best Practice 4: Understand the Different MDM/PIM Capabilities Needed, Whether You Buy or Build
  • Best Practice 5: Establish Strong Data Governance
  • Best Practice 6: Identify PIM Use Cases and Plan for Evolving Requirements
  • Best Practice 7: Examine Implementation Styles for MDM/PIM
  • Best Practice 8: Ensure That Data Quality Is Part of Your PIM/MDM Implementation
  • Best Practice 9: Deliver Value Early and Often, and View PIM as Part of Larger MDM and Enterprise Information Management (EIM) Strategies
  • Best Practice 10: Align the Technology Architecture of PIM With Your Longer-Term Information Infrastructure Strategy
  • What You Need to Know

©2021 Gartner, Inc. and/or its affiliates. All rights reserved. Gartner is a registered trademark of Gartner, Inc. and its affiliates. This publication may not be reproduced or distributed in any form without Gartner’s prior written permission. It consists of the opinions of Gartner’s research organization, which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, Gartner disclaims all warranties as to the accuracy, completeness or adequacy of such information. Although Gartner research may address legal and financial issues, Gartner does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by Gartner’s Usage Policy. Gartner prides itself on its reputation for independence and objectivity. Its research is produced independently by its research organization without input or influence from any third party. For further information, see Guiding Principles on Independence and Objectivity.

Already have a Gartner Account?

Purchase this Document

To purchase this document, you will need to register or sign in above

Become a client

Learn how to access this content as a Gartner client.