Gartner Research

A Market Overview of Online Video Publishing Platform Providers

Published: 31 March 2008

ID: G00156143

Analyst(s): Mike McGuire , Allen Weiner, Andrew Frank


Online video's popularity is recasting traditional TV and will impact the IT staff for in-house production, distribution and monetization of professional content at media companies.

Table Of Contents
  • Overview
  • Overview
    • Emergence of Online Video
    • Category Definition
    • Market Background
    • Market Dynamics
    • Market Size, Growth Rate
  • Platform Differentiators and Requirements
    • Ingest
    • Transcode
    • Program
    • Monetize
    • Protect
    • Distribute
    • Play
    • Report
    • Platform Quality and Integration Services
    • Integration and Co-opetition Framework
  • Analysis and Conclusion

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