Gartner Research

Dataquest Insight: BT Group's Future Business Transformation Strategy

Published: 31 March 2008

ID: G00154601

Analyst(s): Charlotte Patrick


BT Group's transformation initiatives, which began in April 2007, will start to take up spare cash and capacity. These initiatives will reinforce BT Group's existing strengths, rather than help it grow new business areas such as mobile.

Table Of Contents
  • Overview
  • BT Group Today
  • BT Group's Future Market
  • BT Group's Future Strategic Direction
    • BT Group's Consumer Mobile Strategy
  • Transformation Agenda Within Each Division
    • BT Global Services (BTGS)
    • BT Retail (BTR)
    • BT Wholesale (BTW)
    • Openreach
  • Revenue Trends
  • EBITDA Trends
  • Methodology

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