Gartner Research

Using Profitability Modeling and Optimization to Understand the Drivers of Profitability

Published: 16 March 2009

ID: G00165821

Analyst(s): Nigel Rayner


Most organizations are challenged to understand profitability at anything other than an aggregate corporate level. Profitability modeling and optimization applications provide a sophisticated and powerful environment that supports a deep understanding of the drivers of profitability.

Table Of Contents
  • Overview
  • Context
  • Analysis
    • Activity-Based Costing
    • Beyond ABC to Profitability Modeling
  • The Emergence of Profitability Optimization
  • Key CIO and CFO Considerations
  • Key Facts

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