Gartner Expert

Barika L Pace

Sr Director Analyst

Barika L Pace does research focused on securing emerging technologies and protecting corporate branding for high-tech enterprises. Her research covers threats and disruptions facing, Internet of Things (IoT), cyberphysical systems (CPS), social media, operational technology (OT), coupled with the realities of regulatory changes, privacy, fraud prevention and risk.

In addition, through a product management lens, Ms. Pace helps clients identify top talent requirements. Her work focuses on overcoming recruiting challenges, retention, providing insights into diversity, inclusion and recruiting.

Her research recognizes that in today's interconnective world protecting customers and brand reputation requires, an increased focus on multiple channels to conduct fraud detection, address cyberphysical security risk, counter threats, and to meet the challenges of increasing regulatory environment through continuous innovation.

Also, Ms. Pace's research focuses on helping clients improve customer experience, through effective messaging, communication, and brand management. She helps clients optimize product strategy, and brand positioning.

Finally, Ms. Pace enjoys working with tech CEOs, product leaders, product marketing leadership, CMOs, CISOs, digital manufacturing product innovators, security providers, and various clients on organizational and cultural changes needed to remain agile.

Previous experience

Prior to joining Gartner, Ms. Pace held several leadership positions at General Electric, Ford Motor and IBM in smart manufacturing, IoT, product management and cybersecurity. She enjoyed building agile product teams and delivering value. Early on in her career she enjoyed working in the public sector for U.S. Department of Labor. These varied backgrounds provided her with multifaceted insights on market and business challenges and opportunities.

Professional background

General Electric

Senior Product Manager

Ford Motor

Senior Analyst


Senior Consultant

Areas of coverage

Product Strategy and Launch for Tech CEOs

Product Leadership

Corporate Development for Tech CEOs

Product Life Cycle Management

Messaging and Differentiation


Post Graduate Certificate, Harvard University

M.A., Wayne State University

B.A., Michigan State University

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Top Issues That I Help Clients Address

1Smart Factory: OT/IT security alignment, managing OT security risk and organizational transformation

2Effective digital security and fraud prevention strategies including brand protection across disruptive technologies including social media, IoT and OT

3Defining customer experience metrics

4Building strong teams including culture, recruiting, retention and diversity

5Data Privacy including GDPR, CLOUD Act, Consumer Data Privacy, California Data Privacy