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Gartner Expert
Chris Moody
Sr Director Analyst
Chris Moody is Sr. Director, Analyst at Gartner working at the intersection of marketing and sales. As an experienced marketing leader with a relentless focus on revenue, Mr. Moody brings extensive marketing expertise to sales and marketing leaders to create actionable takeaways to impact their business.
Previous experience
Mr. Moody has held marketing leadership positions for over 15 years building effective cross-functional teams and growing pipeline and revenue at leading organizations like General Electric, Oracle, Red Hat, and Bandwidth.com. His work focused on proving the value of marketing and making an impact through the entire sales process. His teams have won multiple industry awards and he has spoken at hundreds of leading marketing events helping marketers better impact revenue creation.
Professional background
TOPO, now Gartner
Senior Analyst, Marketing
Compendium, now Oracle
Vice President, Marketing and Director, Marketing
General Electric
Content Marketing Leader
Areas of coverage
Customer Acquisition and Retention
Sales Strategy and Leadership
Sales Execution and Demand Generation
Education
MBA, Supply Chain Management, North Carolina State University
B.S., Business Management, North Carolina State University
Top Issues That I Help Clients Address
1Creating revenue through effective sales and marketing
2Building, executing, and optimizing demand generation and account-based strategies
3Measuring sales and marketing performance throughout the entire funnel
4Developing and deploying effective go-to-market, content, and messaging strategies
5Facilitating better alignment between sales and marketing teams