Dayna Ford is a Senior Director Analyst focused on payments within the digital commerce team, which resides in the larger Applications and Software Engineering Leaders group. Ms. Ford's area of expertise includes U.S.-based gateways, processors and acquirers, digital wallets, alternate forms of payment, payment security best practices and payment data reconciliation and analysis.
Previously, Ms. Ford held product management leadership roles with leading payment companies such as Visa, Chase Paymentech, CyberSource and Authorize.Net, where she was responsible for product strategy and execution for product lines serving online and omnichannel businesses from SMBs to large multinationals.
Senior Business Leader
Senior Product Manager
Director, Product Management
Digital Commerce and CRM Sales Technologies
B.S., summa cum laude, Southern New Hampshire University
1Understanding online payments (i.e., web and mobile) and creating a payment strategy
2Understanding and managing payment processing costs and reconciliation
3Evaluation and selection of vendors for online payments
4Reducing chargeback losses and costs