Experts
Emily Moquin
Director Analyst
Emily Moquin is an analyst specializing in cultural and consumer insights. Ms. Moquin is focused on helping marketing leaders uncover and apply insights about consumers' values, attitudes and behaviors in the Food and Beverage category to optimize their strategy and communication.
Previous experience
Ms. Moquin was part of the consumer insights team at Heinz conducting and analyzing primary and secondary research to uncover penetrating insights about consumer beliefs, perceptions, and usage of the food category and the Heinz portfolio of products specifically. In her time there, she worked on food service and retail business units.
Professional background
Heinz
Manager, Consumer and Customer Insights
Mathew Greenwald & Associates
Research Associate
Areas of coverage
Customer Acquisition and Retention
Education
B.A., Dual Major in Advertising-Public Relations and Political Science, Pennsylvania State University, With Distinction
Top Issues That I Help Clients Address
1How and why are consumer behaviors relating to food or beverage changing and what should I do about it?
2How and why are consumer behaviors relating to restaurants changing and what should I do about it?
3Which changes in society and culture will impact food and beverage category, and how should I respond?