Gartner Expert

Ephraim Baron

Sr Director Analyst

Ephraim Baron is a Senior Director within the Gartner for General Managers team. He applies first-hand experience as head of cloud product development and services delivery to his research. Focus areas include:

- Cloud and information technology services, including consulting, professional services, and managed services

- Enterprise modernization, from cloud migrations through managed cloud services

- Digital transformation and modernization strategies

- Edge computing, internet of things (IoT), and colocation market dynamics

- DevOps and Site Reliability Engineering (SRE) markets and services

- Product development, product marketing, competitive intelligence, and go to market messaging

- Portfolio planning and optimization

- Market data and data engineering

- Cloud and IT economics, including pricing strategies, SaaS migration, spend optimization, and FinOps

Mr. Baron has also held the positions of CIO, head of marketing, and senior strategist at companies ranging from startups to Fortune 100 enterprises. Ephraim brings wide range of IT and financial experience, with a strong focus on applying technology to address business challenges and opportunities.

Previous experience

Prior to Gartner, Mr. Baron focused on product development & marketing, cloud economics, and ISV-to-SaaS migration for technology service providers. His emphasis was business-led technology strategy at companies including EMC, Equinix, and Taos. Before that, he held senior IT leadership roles at companies including HP, Microsoft, and Barclays. His industry experience spans aerospace, high tech, finance, and insurance.

Professional background

Taos

Head of Product Development

Equinix

Sr Director, Global Solutions Development

Microsoft

Group Program Manager

Areas of coverage

Go-to-Market Strategy

Messaging and Differentiation

Portfolio Growth, Vision and Strategy

Manage Portfolio Performance

Emerging Technologies and Trends Impact on Products and Services

Education

B.S. Mechanical Engineering, University of Massachusetts - Amherst, cum laude

M.S. Aerospace Engineering, Stanford University

M.S. Systems Engineering and MBA, San Jose State University

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Top Issues That I Help Clients Address

1Defining and quantifying the business value of cloud computing

2Product portfolio strategy, development, and optimization

3Edge computing and IoT market size and trends

4Product marketing and pricing strategies

5ISV to SaaS migration

Latest blog posts

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