Gartner Expert
Gene Phifer
Distinguished VP Analyst
Gene Phifer is a Vice President, Distinguished Analyst in Gartner Research and Advisory. Mr. Phifer covers customer engagement, customer experience, employee experience, user experience, digital experience and a broad array of Web technologies, including Web architecture, intranets, portals, digital experience platforms and web applications.
Previous experience
Mr. Phifer is a 49-year IT veteran. Prior to joining Gartner, he held various management and executive roles in Fortune 100 IT departments, most notably Frito-Lay and Texas Instruments. There he managed all aspects of IT, including infrastructure technologies, data centers and line-of-business applications. Additionally, Mr. Phifer held the dual roles of CIO and CTO for Melson Technologies.
Professional background
Texas Instruments
IT Director
Frito-Lay
IT Director
Melson Technologies
VP, CIO and CTO
Areas of coverage
Application Leaders
Digital Workplace Applications
CRM Strategy and Customer Experience
Education
M.B.A., Specializing in MIS, University of Dallas
B.S., Computer Science, University of Mississippi
Top Issues That I Help Clients Address
1Creating web, portal and digital experience strategies, and selecting technologies and vendors/products
2Delivering high value customer experience and employee experience
3Implementing web/portal/DXP best practices
4Creating compelling user experience, especially through design thinking
5Deploying and support modern intranets
Latest blog posts
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