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Fashion Brands Europe: Localizing the Digital Customer Experience
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Experts
Rufino Chiong
Practice Vice President
As a Practice Leader in the Marketing and Communications practice, Rufino Chiong leads a global team of Executive Advisors supporting large enterprise CMOs and Heads of Corporate Communications with their most pressing challenges.
Previous experience
At CEB, Mr. Chiong was the Managing Director for its Sales, Service, Marketing, and Communications Practices in EMEA. Prior to that, he served as the global Research Director for CEB's Corporate Communications practice as well as its Marketing practice specializing in Small Business marketing.
At Deloitte Consulting, Mr. Chiong worked in its Communications consulting practice.
Professional background
CEB
Managing Director
Deloitte Consulting
Manager
Education
M.B.A., MIT Sloan School of Business
B.S., Magna Cum Laude, Finance & Economics, NYU Stern School of Business
Top Issues That I Help Clients Address
1Internal Communications: Change Management
2External Communications: Stakeholder Engagement and Management
3Communications: Function and Talent Management
4Marketing: Marketing to Small and Medium Sized Businesses
5Marketing: Collaborating With Sales