Venecia Liu is a Research VP on the CIO Industries team and the Transportation Team Manager. Ms. Liu consults on market strategies, business and technology trends, and disruptive forces. Given the impact of COVID-19 first in Asia, she has been advising companies globally on technologies and strategies amid COVID-19.
Ms. Liu also manages the automotive and transportation research team at Gartner.
Ms. Liu's current research spans digital business strategies, monetization models, ecosystems, passenger engagement, ideation and innovation. In addition to providing strategic advice, Ms. Liu tracks IT spending trends and investigates new technologies.
Ms. Liu advises a range of global clients from Fortune 1000s to startups and government agencies on the technology trends disrupting their business, strategic go-to-market opportunities, solution positioning, market messaging and perspectives on the future industry direction.
Prior to joining Gartner, Ms. Liu led the investigative market research efforts in telecommunications and emerging technology opportunities for Epson R&D. She has been involved in various wireless standards committees and industry organizations. Before Epson, Ms. Liu worked with the Japanese prefectural government as a coordinator for international relations, where she handled diplomatic affairs.
Advanced Technology Research Analyst
Shimane Prefectural Government
Coordinator for International Relations
CIO Leadership of Innovation, Disruptive Trends and Emerging Practices
Industry Strategy Execution (retired)
Industry Product Planning (retired)
Manufacturing Digital Transformation and Innovation
B.A., Political Science, University of California, San Diego
Pacific Rim Scholarship exchange student, Faculty of Law, Doshisha University, Kyoto, Japan
1Vendors: Go-to-market strategies, positioning and messaging
2Vendors: Identifying disruptive trends and opportunities
3IT Buyers: Adoption of analytics and digital business strategies
4IT Buyers: Technology disruptions and impact of IoT