Winning in the Turns

Break away from the competition and win in times of trouble

Navigate economic uncertainty

Profitability forecasts are down, and even the bluest of blue chips are not immune to potential economic hardships. Setting up to simply weather a late-stage growth cycle (or “turn”), like the one we’re in now, means missing out on key opportunities that drive competitiveness.

Winners accelerate in the turns — they don’t just weather them. They are driving innovation, transforming strategy, and taking risks now and always. They avoid getting consumed by conservatism and cost cutting. They have the confidence to act boldly and the discipline to maintain intense strategic focus. As a result, their companies actually accelerate growth during turns.

Three best practices

To ensure you’re prepared to maintain focus on key bets amid economic headwinds, Gartner recommends you address these three initiatives:

  1. Drive cost optimization across the enterprise
  2. Drive digital business transformation
  3. Lead the next-generation workforce

Our mission is to help our clients win in this next turn. To do that, it’s necessary to spur innovation, strategy changes and risk taking. When navigating economic uncertainty, rely on Gartner for tailored, flexible, current, reliable and practical support.

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