Information Technology

Gartner Glossary

Advertisement Action

Advertisement action is any activity associated with an advertisement that enables interaction and communication between the advertiser and the audience, such as clicking on a phone number to call the advertiser or using a hyperlink that takes the customer to an advertiser’s website.

Experience Gartner conferences

Master your role, transform your business and tap into an unsurpassed peer network through our world-leading virtual and in-person conferences.

Gartner Webinars

Expert insights and strategies to address your priorities and solve your most pressing challenges.