The Annual CMO Spend 2020-2021: Path To Recovery

How are CMOs looking to fuel growth in 2021? Our research reveals 79% of CMOs will focus on existing marketing to accelerate growth.

Watch Ewan McIntyre, VP Analyst, Gartner for Marketers, share key insights from this year's Annual CMO Spend Survey on how CMOs plan to regain their ROI heading into 2021.