Gartner for Marketers Research

Amazon Intelligence October 14, 2019

Amazon Sales Events 2019

With almost 97 million units sold in the US alone, Prime Day 2019, Amazon’s flagship sales event, has become one of the biggest shopping events in the United States. With 25% more sales transactions, Prime Day is already eclipsing institutional shopping days like Black Friday. As Amazon continues to become the online destination for shopping during sales events, brands need to better understand the platform’s impact on the retail calendar, both online and offline.

Get the research.

By clicking the "Continue" button, you are agreeing to the Gartner Terms of Use and Privacy Policy.

Contact Information

All fields are required.

  • Step 2 of 3

    By clicking the "Continue" button, you are agreeing to the Gartner Terms of Use and Privacy Policy.

    Company Information

    All fields are required.

  • Step 3 of 3

    By clicking the "Submit" button, you are agreeing to the Gartner Terms of Use and Privacy Policy.

    Gartner is a trusted advisor and an objective resource for more than 15,600 organizations in 100+ countries.

    Learn more about how we can help you achieve your mission-critical priorities.