Limited-time offers (LTOs) can help boost brand awareness and reach new audiences. With the right planning, these campaigns can also build customer relationships and overall loyalty. Digital marketing leaders should use this research to create a campaign that balances both short- and long-term gains.
- Gartner client? Log in for personalized search results.
Insight Report August 21, 2020
Best Practices in Media Planning for Limited-Time Offers
Related Research
Gartner is a trusted advisor and an objective resource for more than 15,000 enterprises in 100+ countries.
Learn more about how we can help you achieve your mission-critical priorities.