Gartner for Marketers Research

Gartner L2 Digital IQ Index June 11, 2019

Department Stores Global 2019

Leading discounters, resellers and pure plays continue to gain ground in digital apparel and beauty sales, forcing traditional department stores to focus on their category expertise and physical stores. Leaders lean into exclusive assortment and personalized store experiences as key differentiators from the growing threat of Amazon and others. As department stores develop new programs to maximize customer loyalty in the form of free returns or personal services, that information must be transparent for users across site and app touchpoints.

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    Rankings

    61 Brands

    Key

    • Genius

    • Gifted

    • Average

    • Challenged

    • Feeble

    Rank

    Brand

    Class

    1

    Macy's

    Genius

    2

    Nordstrom

    Genius

    3

    Zalando

    Gifted

    4

    Otto

    Gifted

    5

    Kohl's

    Gifted

    6

    La Redoute

    Gifted

    7

    JCPenney

    Gifted

    7

    John Lewis

    Gifted

    9

    ASOS

    Gifted

    10

    Marks & Spencer

    Gifted

    11

    DSW

    Gifted

    11

    Zappos.com

    Gifted

    13

    Next

    Gifted

    14

    Neiman Marcus

    Gifted

    15

    Sears

    Gifted

    16

    Bloomingdale's

    Gifted

    16

    Liverpool

    Gifted

    18

    Hudson's Bay

    Gifted

    18

    Net-A-Porter

    Gifted

    18

    Very

    Gifted

    21

    Revolve

    Gifted

    22

    Saks Fifth Avenue

    Average

    22

    Shopbop

    Average

    24

    Farfetch

    Average

    25

    Belk

    Average

    25

    Selfridges

    Average

    27

    Debenhams

    Average

    27

    Nordstrom Rack

    Average

    29

    Mr. Porter

    Average

    30

    El Palacio de Hierro

    Average

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