Gartner for Marketers Research

Insight Report March 26, 2018

Home Care U.S.: Capitalizing on Walmart and Jet

Walmart’s double-digit e-commerce growth, fueled by its acquisition of Jet, makes the retailer a must-win digital partner for home care brands. Both platforms offer unique replenishment, basket building, and marketing opportunities that are beginning to rival Amazon. This report assesses the performance of 74 Home Care U.S. Index brands on Walmart and Jet.

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