Gartner for Marketers Research

Insight Report September 17, 2019

Spirits US: Optimizing for E-Commerce

Online alcohol delivery serves as one of the largest pockets of growth for the spirits sector, with online sales accelerating 10 times faster than spirits sales overall. Leaders are already working with online delivery platforms to leverage growing opportunities for visibility, and others must follow suit and optimize strategies as online alcohol sales become increasingly common.

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