Gartner for Marketers Research

Insight Report June 30, 2020

Streamline Shipping Options Through More Transparency and Less Fulfillment Options

Chief marketing officers can optimize their fulfillment cost by responding to shifts in customer expectations as a result of COVID-19. Retailers have pulled back on next- and two-day shipping options. Twenty-six percent fill the shipping gap by providing expected delivery dates at check-out.

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