Especially if you work at a large, traditional organization, it’s important to find ways to think more creatively — and drive the actions that come out of these new ways of looking ahead. Your — and your company’s — success depends on it. And that’s where a new approach we call “rogue thinking” comes in.
Here to discuss the newest research on the practice, how to become a rogue thinker and the many benefits behind it are Penny Gillespie, a Vice President and Gartner Fellow in our Customer Experience and Digital Commerce team, and Whit Andrews, a Vice President and Distinguished Analyst in our Applications and Software Engineering Group. Press play to learn from innovative organizations, understand where others get tripped up and discover seven daily actions to become a rogue thinker.
Opening Thoughts
A New Type of Leader: The Rogue Thinker
What’s Different About Rogue Thinking in the Era of Digital Business
How Rogue Thinking Creates Value and Drives Innovation
Guidance: 3 Strategic Actions for Successful Leadership
Best-in-Class Examples of Rogue Thinking
Guide: New Ways to Organize for Collaboration and Speed
How Organizations Can Successfully Embrace Rogue Thinking
Key Habits of Rogue Thinkers
What Holds Organizations Back From Rogue Thinking
Actions to Reframe Your Mindset and Become a Rogue Thinker
Why and How Everyone Can Use Rogue Thinking
Penny Gillespie | VP Analyst
Penny Gillespie is a Vice President and Gartner Fellow within Marketing & Communications. Ms. Gillespie is responsible for conducting research and developing publications aimed at helping executives recognize digital opportunities, develop a competitive strategy for digital commerce as well as improve digital commerce performance and value. She focuses on best practices digital CX interactions, personalization, and building trust as well as overcoming the hurdles to online selling. She introduced rogue thinking and continues to expand the reseach. Rogue thinking is an approach for idea generation to drive revenue and ignite transformation. Rogue thinking goes against conventional, mature business wisdom by connecting what may appear to be disparate elements in ways that redefine category norms and expectations that produce business value. It facilitates idea execution through the common barriers of benefit recognition, measurement, risk assessment, funding, delivery, and communications. In essence, rogue thinking is a recipe for identifying business opportunities. Rogue thinking has been applies to CX, privacy, value and B2B digital commerce in her research.
Whit Andrews | Distinguished VP Analyst
Whit Andrews is a Vice President and Distinguished Analyst in Gartner Research. He talks about how tech providers and IT services firms can generate growth by providing AI and data and analytics solutions, as well as how application vendors can add AI to new or existing systems to generate competitive advantage. He also discusses how TSPs can thrive in the hyperscaler era. Mr. Andrews addresses, also, organizational impacts, use cases and business opportunities for AI. He works in Gartner for General Managers.
Hosted by: Karen Lockhart
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