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December 14 2020
... Daily Insights McDonald’s channels classic Christmas movie characters for a new holiday promotion that could feed consumer hunger for entertainment-themed experiences.  Characters including The Grinch, Elf’s Buddy the Elf, and The Griswolds from National Lampoon’s Christmas Vacation are a few of the ...

December 18 2020
... atypical year. While the streaming service typically lists a user’s top song insights, this year it puts a positive twist on the personalized reviews. “2020 Wrapped” revolves around resilience as Spotify aims to remind users that music and podcasts helped them get through the rough year. Each user’s Wrapped ...

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... annual CDO survey shows chief data officers (CDOs) and other D&A leaders that their role is growing in influence and impact. CDO success is characterized by an ability to provide measurable value to multiple business stakeholders. Unsuccessful CDOs focus on technology instead of people. CDOs also continue ...

Analyst(s):   Lydia Clougherty Jones

January 12 2021
... and VR activations that can give viewers a life-like look at new vehicles. Doing so could help brands captivate a large audience of consumers, as a 2020 Pinterest UK poll found that 66% of users viewed branded auto content favorably. Additionally, 60% of potential car consumers discovered vehicles they ...

November 30 2020
... Daily Insights Though Harley-Davidson is known for its fast and furious motorcycles, the brand releases a new model that’s less about energy and more about exercise.  The new Serial 1 Cycle from Harley-Davidson is an electric, wheel-powered city bike that will launch in the U.S. and Germany beginnin ...
Smarter with Gartner
December 22 2020
... Best of 2020: Gartner ThinkCast Podcasts December 22, 2020 Contributor: Jordan Bryan Our most popular ...
May 24 2021
... Gartner Top 9 Security and Risk Trends for 2020 May 24, 2021 Contributor: Kasey Panetta CISOs should ...
December 30 2020
... 2020 Editors’ Picks: Smarter With Gartner Articles December 30, 2020 Contributor: Jill Beadle From practical ...

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Mar 2021
... or sign in above Our sixth annual CDO survey shows chief data officers and other D&A leaders that their role is growing in influence and impact. CDO success is characterized by an ability to provide measurable value to multiple business stakeholders. Unsuccessful CDOs focus on technology instead of people ...

Analyst(s):   Mike Rollings   |   Debra Logan   |   Carlie Idoine   |   Alan D. Duncan   |   Jitendra Subramanyam   |   Lydia Clougherty Jones

November 03 2020
... attention of young adults who have proven harder to reach through traditional advertising, such as  broadcast TV or print media. By launching a lens for the 2020 Election, the publisher also demonstrates how to keep voters informed beyond website or print initiatives. The initiative follows a similar push from ...

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Sep 2021
... The CSP-OT market reached $157.2 billion in 2020; it is expected to grow by 3.1% to $162 billion in 2021. 5G, particularly in China, drove 2020 growth and established vendors benefited. Technology and service providers will note that the top 3 vendors generated nearly 51% of the total market revenue ...

Analyst(s):   Supradip Baul   |   Michael Porowski

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Oct 2021
... Organizations are accelerating cloud adoption in the wake of the pandemic. The economic, organizational and societal impacts continue to be catalysts for digital innovation and the adoption of cloud services, especially for use cases that support a hybrid workforce. Gartner Research ...

Analyst(s):   Fabrizio Biscotti   |   Sid Nag   |   Wataru Katsurashima   |   Brandon Medford   |   Tracy Tsai   |   Colleen Graham   |   Michael Warrilow   |   Monika Agarwalla   |   Neha Gupta   |   Neha Sethi   |   Mike Dorosh

October 08 2020
... Daily Insights Dunkin’ and Baskin Robbins often share a storefront but are now taking their partnership one step further by sharing ingredients, too.  In honor of the fall season and the release of its fan-favorite pumpkin munchkins, Dunkin’ collaborated with Baskin Robbins to create a pumpkin chees ...

June 02 2021
...   Gartner’s 7th CDO Survey is designed to understand how the role of the CDO is evolving as a critical mainstream executive role, what drives CDO team success and how well CDOs are demonstrating measurable value from D&A strategies.  Sign up today to be part of the longest-running CDO Survey, launching ...

October 08 2020
... Daily Insights With the 2020 Election less than one month away, Twitter follows Reddit and TikTok with the launch of a voter’s information hub.  Twitter’s new Election Hub houses voting information and up-to-date election related news. The material is highlighted in the new “US Elections” tab at the ...

June 18 2021
... Five Shifts Corporate Real Estate Must Make for the Future Is CRE ready for what’s next? The Future of Corporate Real Estate New trends are reshaping business partner capabilities and will require CRE to operate differently—very soon. Stay ahead of emerging trends to ensure CRE continues to be a stra ...

July 13 2021
... < Back to Conference Overview Gartner ReimagineHR 2020 Conference Keynote See what you missed ReimagineHR 2020 virtually brought together CHROs and HR executives from leading organizations to explore identified key HR priorities, and how the employee-employer relationship is evolving. We’ll soon begin ...

November 02 2020
... Daily Insights While voters may be fine during Election Day, the same may not be said once night falls. To help them get through this time, Babe Wine created an “Election Night Survival Kit”, designed to ease the angst of anticipation.  The curated survival kits are available for $29.99 on Babe Wine ...

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Oct 2021
... The worldwide IT services market will reach $1.19 trillion in 2021, growing at 11.2% YoY in U.S. dollars (8.4% in constant currency). Technology and service providers can use this research to understand the trends that are shaping the IT services industry. Gartner Research ...

Analyst(s):   Neha Sethi   |   Subhransu Sahoo   |   Neil Barton   |   Arup Roy   |   Hardeep Singh   |   Twiggy Lo   |   Cathy Tornbohm   |   Dean Blackmore

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Aug 2021
... The global enterprise software market grew 9% in 2020 to over $535 billion, confirming its status as the most dynamic and fastest-growing IT market. The proportion of IT spending shifting to cloud will accelerate through 2021, increasing the share of cloud spend in the software market. Gartner Research ...

Analyst(s):   Sharat Menon   |   Cathy Tornbohm   |   Craig Roth   |   Jessica Ekholm   |   Balaji Abbabatulla   |   Fabrizio Biscotti   |   Michael Warrilow   |   Vanitha Dsilva   |   John-David Lovelock   |   Naveen Mishra   |   Neha Gupta   |   Varsha Mehta   |   James Richardson

April 14 2021
... Procurement in 2020 and Beyond 5 shifts procurement must make for the future Markets are changing faster than ever, companies are increasingly reinventing themselves, their products and their processes in order to keep up. For procurement teams, this constant innovation is redefining how they work with ...

October 01 2020
... shopping with voter registration through a new in-store activation.   The #UseYourVoice campaign encourages Puma and Snipes shoppers to vote in the 2020 Presidential election. To help consumers do so, the retailers set up 95 kiosks within their stores that assist in voter sign ups. The kiosks include ...

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Sep 2021
... Purchase this Document To purchase this document, you will need to register or sign in above In 2020, the law of large numbers was bent, if not broken. Half of the global top 10 IT vendors posted growth rates over 10%, while the combined bottom 90 vendors declined in revenue. Overview Analysis Gartner ...

Analyst(s):   John-David Lovelock