Marketing and Communications

The Latest Trends in Digital Marketing: Retail 2022

| 1 hour

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Retail sales in 2021 rebounded relative to 2020 levels, with an increase in both online and offline sales. However, strong headwinds threaten continued growth, as retail businesses face ongoing disruption from the pandemic, supply chain challenges and climate change. Digital marketing will play a key role in achieving success under these conditions. This complimentary webinar explores best-in-class digital marketing in the retail industry to help CMOs and digital marketing leaders refine their strategy for 2022 and beyond. You will get trends and examples from the retail sector to define ways to maximize growth.

Discussion Topics:
  • Prioritize owned channels, including websites, social media and mobile apps
  • Develop a strategy for effective online promotions
  • Identify the consumer trends that will most impact retail digital marketing in 2022

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Hosted by

Matt Moorut

Director Analyst, KI Leader

Chelsea Gross

Director Analyst

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