Marketing and Communications
Customers today expect a consistent, coordinated and personalized experience across all touchpoints, but marketing organizations often struggle to make the changes necessary to meet these needs. The 2023 Gartner Multichannel Marketing Survey provides the latest benchmarks and insights to help chief marketing officers and digital marketing leaders more effectively manage multichannel marketing complexity. This free marketing webinar explores the Gartner survey findings to determine the state of multichannel marketing today. You will get recommendations on what changes to make to improve multichannel performance and be best-in-class.
Discover the limits and risks of overinvesting in multichannel marketing
Determine the most effective strategic approach to multichannel marketing
Get short- and long-term guidance for adapting a more effective marketing approach
Return to this web page to watch the webinar. Contact us at gartnerwebinars@gartner.com with questions about viewing this webinar.
Alex De Fursac Gash
Sr Director Analyst
Greg Carlucci
Sr Director Analyst
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