Gartner Digital IQ Index Food Brands US Benchmark Report

On-Demand | 1 hour
Discussion Topics:
  • Is there a role for individual brand sites, or should enterprises lean towards consolidating website content and commerce opportunities across the portfolio
  • How are best-in-class brands using recipes to engage with consumers in the digital environment, and what are the opportunities to adapt content while also seeking partnership opportunities with Food & Recipe editorial sites
  • What growth opportunities and defense strategies should enterprises pursue as retailer capabilities evolve in the food landscape while private label brands continue to pose a threat to legacy brands?
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Hosted by
Sruthi Vasudevan ,
Principal, Research
Irene Yoon ,
Sr Specialist, Research

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