Digital Marketing Tactics for Food and FMCG Brands in Germany
Strategies that best-in-class brands use to enhance their digital credentials on retailer platforms
How Germany’s Amazon market differs from the U.K., and how brands can win on the platform
The content brands should prioritize to capture and sustain consumers’ attention and drive sales
In Germany, the high concentration of physical stores stifles retailers’ digital investments. Nevertheless, e-commerce is growing and navigating retailer platforms can be tricky as private labels and disruptor brands secure high visibility. Brands that succeed on retailer platforms monitor their competitors, adapt to change and seek new ways to increase their share of shelf. Join this complimentary webinar to discover which digital marketing tactics can work for your organization.
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