Where Do Design and Creativity Fit in Data- Driven Marketing?

On-Demand | 1 hour
Discussion Topics:
  • What is the role of human intuition and creativity in marketing?
  • How does the creative process differ for marketers now armed with data and predictive tools?
  • How are brands mastering this balance of art and science?
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Hosted by
Kirsten Newbold-Knipp,
Research Director

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