Data & Targeting: Crawl, Walk, Run

On-Demand | 1 hour
Discussion Topics:
  • The most valuable customer data points to collect across digital touchpoints
  • Ways brands use data, both collected and implicitly observed, across channels
  • Digital channels that merit investment in personalization
  • How loyalty programs changed recent data collection and personalization efforts
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Hosted by
Evan Neufeld,
L2-VP, Intelligence

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