Evolving the Post Crisis Role of the Branch

On-Demand | 55 minutes
Discussion Topics:
Branches are expensive to maintain and were seeing decreasing traffic even before COVID 19, leading most financial institutions to see branch closure as a viable source of funds for digital investment.

The COVID 19 crisis has exponentially accelerated these trends, but viewing the branch as merely a drain on resources risks damaging customer experience and reducing acquisition opportunities through their closure. Now more than ever, banks need to reevaluate the branch network as part of a growth and service strategy instead of purely as a cost. Learn how to understand the value of the branch and craft a holistic recovery strategy.

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Hosted by
Derek Frost,
VP, Advisory

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