Storytelling Techniques That Create Enthusiasm for Your Digital Journey
Why stories are necessary in persuasive communications
How to craft a better story
How to tell a better story
CIOs must continuously describe and promote complex, complicated and technical concepts as they attempt to inspire and engage, only to face confusion and resistance. By adapting their communication style and adopting some key storytelling tactics, CIOs can turn opposition into attention, engagement and, when done well, fascination. Watch this complimentary Gartner webinar to learn how to craft storytelling techniques that create enthusiasm for you digital journey.
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