Are You a Customer-Centered Digital Marketer?
About this Event
Please join us at a Gartner Local Briefing-your complimentary window into the world of IT.
This exclusive, half-day presentation will be given by Jennifer Beck, Vice President and Gartner Fellow and Allen Weiner, Gartner Research Vice President.
Whether or not you are a Gartner client, a Local Briefing is the perfect venue for gaining the understanding you need efficiently and without a large time commitment.
Hosted by local Gartner representatives, this Local Briefing will also provide you the opportunity to network with other professionals in similar roles and who are tackling similar initiatives and issues.
Come join us. We look forward to seeing you!
This event is intended for digital marketers responsible for social, mobile, content marketing, analytics and commerce. You will network with CMOs, VPs of Marketing, VPs of Online Marketing, Digital Marketing Managers, Social Marketing Directors, Marketing Analytics Directors, and Content Marketing Managers.
12 November 2013 | UNITED STATES
Westin South Coast Plaza
Agenda8:30 a.m. - 9:00 a.m.
Registration and Continental Breakfast
9:00 a.m. - 9:15 a.m.
9:15 a.m. - 10:15 a.m.
Multichannel Marketing: What Buyers Want, What Brands Need
10:15 a.m. - 10:30 a.m.
10:30 a.m. - 11:30 a.m.
Monetizing Digital Marketing through Commerce: Optimizing the Zero Moment of Truth
11:30 a.m. - 11:45 a.m.