Create a Gartner Account

Webvan's Collapse Delivers a Hard Lesson in Internet Economics


Sign In

Already have a Gartner account?

Summary

A good idea does not always guarantee market success, and mass-market concepts do not always apply to the Internet as Webvan found to its cost. It failed to understand that Internet business models cannot overnight change consumer behavior or forge economies of scale.

Pricing

Order Amount: $25.00

Help

For help or information on purchasing documents contact us.

Please provide your profile information.



By clicking the "Submit" button, you are agreeing to the Gartner Terms of use and Privacy Policy.

Call +1 855-515-4486 or contact us

to become a Gartner client.