Create a Gartner Account

Foundations of Product Planning Primer for 2022

Sign In

Already have a Gartner account?


Product planning is the practice of understanding customer needs, assessing the market and establishing a product strategy. Disruptive technologies, new competitors and fast-changing customer expectations increase the challenge for product managers developing plans to achieve and sustain success.


Order Amount: $95.00


For help or information on purchasing documents contact us.

Please provide your profile information.

By clicking the "Submit" button, you are agreeing to the Gartner Terms of use and Privacy Policy.

Call +1 855-515-4486 or contact us

to become a Gartner client.