Press Release

STAMFORD, Conn., August 5, 2009 View All Press Releases

Gartner Announces Customer Relationship Management Summit 2009

September 14-16, 2009, Scottsdale, AZ

Details: Never Let a Good Crisis Go to Waste - The 2009 theme for the Gartner CRM Summit sets the tone to deliver more value at this critical time by focusing on the new challenges that companies are facing right now. A new role-based agenda provides strategic actionable insights to help drive CRM initiatives during these tough economic times. 

New sessions will focus on customer-centric Web strategies and Web 2.0 technologies, as well as how to be more resourceful with CRM to maximize existing assets while minimizing expense to meet the needs of the customer in current economic environment.

The Summit takes a new look at how business strategies are being influenced by, and taking advantage of, the continued evolution of IT and delivers Gartner's unparalleled breadth and depth of coverage across the necessary IT capabilities such as service automation, data integration and analysis, systems architecture and business process alignment, and vendor selection and negotiation strategies.


*The New Deal: The Advent of the Web Centric Customer Relationship:Michael Maoz, Gartner VP & Distinguished Analyst

*Analytics-to-Action: Key Analyses for Customer Centric Decisions:Gareth Herschel, Gartner Research Director

*Gartner and 1to1 Media Customer Awards and Customer Experience Excellence Awards Winners Panel

The latest delivery models and offerings will be demonstrated by dozens of companies exhibiting at the conference. A listing of current exhibitors is available on the Solution Showcase page at

For complete event details, please visit the Gartner CRM Summit Web site at

Members of the media can register for the event by contacting Christy Pettey at


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