Press Release

STAMFORD, Conn., February 14, 2012 View All Press Releases

Gartner Announces Master Data Management Summit 2012

April 4-5 at the JW Marriott at LA Live, Los Angeles

Master Data Management helps organizations perform better by creating a single coherent version of customers, products and suppliers. Designed to address all MDM maturity levels, the Gartner Master Data Management Summit delivers the tools, technologies and best practices to help you take control of your masterdata and dramatically improve business performance.

Key topics include:

  • Identifying where MDM creates growth opportunities
  • Creating a solid business case for MDM
  • Organizing roles and stakeholder management
  • Building a business-driven MDM program
  • Advancing master data governance
  • Aligning MDM with Business Intelligence (BI) and BPM
  • Exploring technology infrastructure for MDM

*Gartner Keynote: Optimizing Business Outcomes with Trusted Master Data: Gartner analysts John Radcliffe and Andrew White

* The Art of Business Influence: Selling Without Selling: Mark Jefferies, Adviser and Communications Consultant

 *Gartner Town Hall: Gartner analysts Ted Friedman, John Radcliffe and Andrew White


3 Tracks and over 24 sessions, including the new Practitioners Track
Interactive Workshops
End User Case Studies
Solution Provider Sessions
New, dedicated Program specifically for Healthcare professionals
Roundtable Discussions

 The Gartner MDM Summit is co-located with the Gartner Business Intelligence Summit.  Register for both summits and save $895.  Go to for more details.

More than two dozen exhibitors will display the latest MDM tools and services at the conference. A listing of current exhibitors is available at

Join the discussion on Twitter using #GartnerMDM.

For complete event details, please visit the Gartner MDM Summit Web site at

Members of the media can register for the event by contacting Christy Pettey at

About Gartner

Gartner, Inc. (NYSE: IT) is the world's leading research and advisory company. The company helps business leaders across all major functions in every industry and enterprise size with the objective insights they need to make the right decisions. Gartner's comprehensive suite of services delivers strategic advice and proven best practices to help clients succeed in their mission-critical priorities. Gartner is headquartered in Stamford, Connecticut, U.S.A., and has more than 13,000 associates serving clients in 11,000 enterprises in 100 countries. For more information, visit

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