Press Release

STAMFORD, Conn., August 29, 2013 View All Press Releases

Gartner Says the Road to Increased Enterprise Cloud Usage Will Largely Run Through Tactical Business Solutions Addressing Specific Issues

Three Factors Will Significantly Impact Enterprise Cloud Adoption in the Near to Midterm Future

Cloud Strategies Will Be Discussed at Gartner Symposium/ITxpo, October 6-10, in Orlando, Florida

Although the use of cloud services is growing faster than the overall enterprise IT market, it is still a small part of overall IT spending, according Gartner, Inc. A recent Gartner survey on the future of IT services found that only 38 percent of all organizations surveyed indicate cloud services use today. However, 80 percent of organizations said that they intend to use cloud services in some form within 12 months, including 55 percent of the organizations not doing so today. 

Gartner conducted a survey of 651 organizations across nine countries to understand end-user organizations' use of external service providers for IT services. The objective was to better understand how organizations are shifting from the use of traditional technology products to new technology delivered as cloud services. 

"Given that the use of cloud services currently constitutes only a very small part of the vast enterprise IT market, strategic planners should not make the mistake of taking current cloud use cases to be predictors of future cloud use," said Gregor Petri, research director at Gartner. "Cloud computing is set to have a considerable impact on business in the future which is reflected in the survey finding that around 60 percent of organizations plan increased investment over the next two years to five years, while only 6 percent plan to decrease investments in cloud services." 

Mr. Petri highlighted three key factors that will significantly impact enterprise cloud use in the near to midterm future. The first of these is the fact that the road to increased cloud usage will be through tactical business solutions addressing specific problems, not through broad, strategic infrastructure replacements. Today's cloud market is still very much formed by early adopters and innovators addressing specific use cases. Market adoption of high-tech services and solutions typically does not develop from early adopters to the majority market in a straight line, and also for cloud computing we will see distinct differences in how the next wave of buyers will adopt new solutions. 

A second factor that Gartner said will influence cloud uptake is the reality that the business impact of cloud services increases as they continue to move up the cloud services value chain, from infrastructure services to business process services. 

"While rehosting, recoding or recompiling existing applications to run on infrastructure as a service (IaaS) or platform as a service (PaaS) cloud services may have limited impact on the rest of the organization, replacing existing applications with higher level cloud services will have a much bigger impact on the way enterprises organize their business processes to serve their customers," said Mr. Petri. "The impact becomes even larger once companies start to explore the new possibilities cloud services offer to reimagine the way they service their customers. This reimagining can entail replacing traditional offerings with completely digital services and products." 

The final factor impacting enterprise cloud use is that the introduction of cloud solutions will lead to a more diverse solution portfolio with widely varying implementation and migration timelines. Individual applications can be rehosted to run on IaaS, recoded or recompiled to run on PaaS, replaced with corresponding SaaS applications or the business process can be resourced altogether. The life cycle of these cloud services can vary from months to decades with implementation timelines being impacted by several factors including the availability of alternatives, the degree of business criticality, and the complexity of the workloads. 

The market potential of the use case is also an important factor. In some cases, highly critical and complex applications may actually be the first to be moved to cloud computing, especially if those applications are broadly used and thus form an attractive provider opportunity. This wide variety of timelines and approaches leads to a complex reality, with many different resource requirements, benefits profiles and potential outcomes, all needing to be individually planned, managed and monitored. This, in turn, makes cloud computing a quickly developing field with many unknowns and uncertainties and little shortcuts of silver bullets.

More detailed analysis is available in the report "Three Factors Will Significantly Impact Enterprise Cloud Use in the Near to Midterm Future." The report is available on Gartner's website at

About Gartner Symposium/ITxpo

Gartner Symposium/ITxpo is the world's most important gathering of CIOs and senior IT executives. This event delivers independent and objective content with the authority and weight of the world's leading IT research and advisory organization, and provides access to the latest solutions from key technology providers. Gartner's annual Symposium/ITxpo events are key components of attendees' annual planning efforts. IT executives rely on Gartner Symposium/ITxpo to gain insight into how their organizations can use IT to address business challenges and improve operational efficiency. 

Additional information for Gartner Symposium/ITxpo in Orlando, October 6-10, is available at Members of the media can register for the event by contacting Christy Pettey at

Additional information from the event will be shared on Twitter at and using #GartnerSym. 

Upcoming dates and locations for Gartner Symposium/ITxpo include:

September 16-18, Cape Town, South Africa:

October 6-10, Orlando, Florida:

October 15-17, Tokyo, Japan:

October 21-24, Goa, India:

October 28-31, Gold Coast, Australia:

November 4-7, Sao Paulo, Brazil:

November 10-14, Barcelona, Spain:

About Gartner

Gartner, Inc. (NYSE: IT), is the world's leading research and advisory company and a member of the S&P 500. We equip business leaders with indispensable insights, advice and tools to achieve their mission-critical priorities and build the successful organizations of tomorrow.

Our unmatched combination of expert-led, practitioner-sourced and data-driven research steers clients toward the right decisions on the issues that matter most. We're trusted as an objective resource and critical partner by more than 15,000 organizations in more than 100 countries—across all major functions, in every industry and enterprise size.

To learn more about how we help decision makers fuel the future of business, visit

Comments or opinions expressed on this blog are those of the individual contributors only, and do not necessarily represent the views of Gartner, Inc. or its management. Readers may copy and redistribute blog postings on other blogs, or otherwise for private, non-commercial or journalistic purposes. This content may not be used for any other purposes in any other formats or media. The content on this blog is provided on an "as-is" basis. Gartner shall not be liable for any damages whatsoever arising out of the content or use of this blog.