What is the biggest mistake new sales reps make when sending outreach emails?
Founder and Chief Sales Energizer in Services (non-Government), 2 - 10 employees
I don't know that there is one biggest mistake but there are several. 1. They don't know the company or industry of the person they are messaging 2. They don't know what a day in the life of the person they are reaching out to is like 3. They write about themselves, "Hi, my name is Tim and I work for xxx and we sell xxx." 4. They have no idea what would prompt a person to what to have a conversation with them.CEO in Software, Self-employed
Talking about themselves and the non targeted "blast" approachEvangelism & GTM Strategy in Software, 11 - 50 employees
Ohh the pitch slap for starters. Being generic, not personal. 1. Is this gender neutral?
2. Did I ask a Q?
3. Did I provide relevancy?
4. Did I show I did my research with personalization?
5. Is this the accurate length?
— biggest one: did this deliver?! (Ask leadership! This has to happen for anything to happen!)
Director of Sales in Software, 51 - 200 employees
Lack of relevance from a decision making ability, role, and company perspective. I see it so often that people email an AE or IT person about merch when they would OBVIOUSLY have no say in the decision and likely don't care. Content you might like
Senior Director, Head of Value (EMEA/APAC) at Certinia in Software, 1,001 - 5,000 employees
Active listening to challenges, pains and objectivesGood discovery facilitation
Support in building a business case
Price flexibility (not drops per se)
Focus on customer experience
Quarterly14%
Twice per year46%
Annually31%
Every 3 years7%
Every 5 years1%
Other (please share below)1%
248 PARTICIPANTS
Always12%
Often64%
Sometimes20%
Rarely2%
Never0%
504 PARTICIPANTS