Identified Expertise

  1. People & Leadership6
  2. Customer Relationship Management (CRM)4
  3. Business Applications4
  4. Relationship Management3
  5. End-User Services & Collaboration2

Content Gary is Following

Do you trust the data & reports from the big analysts?

Strategy & Architecture

Yes

No

Sometimes

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Which channel do you respond best to?

Peer Insights

Text

Slack

Facebook Messenger

Browser Notifications

Email

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Does anyone know of a good generalized benchmark (either Gartner report or otherwise) for Marketing performance for a private company in North America that is privately owned?

Gary Frazier
Gary FrazierDirector of Analyst Relations at Conga in Software2 years ago
I have worked for several different large privately held organizations and I think the marketing performance metrics will be different based on industry and quite honestly the value of the marketer.  I have always tied my ...read more
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Fellow Content Leads - How are you keeping on top of future forecasting/pivots and changes for topics like generative AI or sustainability? Do your teams prefer a monthly report or quarterly one of trends in the market around a topic?

Gary Frazier
Gary FrazierDirector of Analyst Relations at Conga in Softwarea year ago
We like quarterly reports, but I tend to put more emphasis on the reports that come out once a year. The thing about analytics is you have to give it time to run it's course. We make knee jerk decisions based off of data ...read more
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If you work remote; have you felt an increased pressure to be "always available" for work-related communications and tasks?

Peer Insights
Gary Frazier
Gary FrazierDirector of Analyst Relations at Conga in Softwarea year ago
Not really. Remote work allows us the flexibility to plan our day. We can set reasonable boundaries and most of the time these are respected. However since the environment is unstructured distractions are common. This hampers ...read more
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