RAmbassadorRuss ThorneSupply Chain Planner at ASCM Atlanta BoardUnited StatesVerified Community AmbassadorJoin / Sign In to ConnectContent Russ is FollowingDoes your organization measure bullwhip effect / bullwhip amplification?Peer InsightsYesNo3.5k viewsLightbulb offUpvoteConversationCommentSaveSaveShareShare