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Which capability is the most important in supporting a successful digital experience platform (DXP) implementation as well as something your organization plans to implement within 1-2 years?

Which capability is the most important in supporting a successful digital experience platform (DXP) implementation as well as something your organization plans to implement within 1-2 years?
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Internal process / workflow automation23%
eCommerce16%
Continuous multi / omni channel interactions10%
AI / predictive analytics (automated decisioning)16%
Data aggregation / visualization7%
Personalization5%
Customer analytics / data platform8%
Marketing automation3%
Advanced search1%
Collaboration (communities, forums)4%
Live or automated chat0%
Enterprise content management1%
Social channel support0%
Digital Asset Management (DAM)4%
Marketing automation workflows0%
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