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AI Strategy in 2021

AI Strategy in 2021

How are decision-makers using AI technologies in 2021?

Is your organization currently investing in artificial intelligence (AI) tools?

86%Yes
14%No
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536 responses

When will you invest in AI tools?

1%1-3 months
8%4-6 months
8%7-9 months
18%10-12 months
44%No set timeline
21%No plans to invest in AI tools
0 views
75 responses

Have you realized measurable results from your AI investments?

43%Yes
8%No
50%Too early to tell
0 views
461 responses

How do you measure success for your AI tool investments? Select all that apply (scroll down for more options)

6%We don’t
65%Reduced operational costs
42%Customer feedback (e.g., net promoter score)
40%Customer growth
43%Increased revenues
31%Employee feedback
58%Increased operational efficiencies (i.e., time saved)
49%Key performance indicators (KPIs)
27%Objectives and key results (OKRs)
0%Other
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460 responses

How has your investment in AI changed this year relative to the last 12 months?

11%>25% increase
16%16 - 25% increase
22%10 - 15% increase
32%<10% increase
16%Unchanged
1%<10% decrease
1%16-25% decrease
1%>25% decrease
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459 responses

How do you expect your investment in AI to change over the next 12 months?

11%> 25% increase
16%16 - 25% increase
23%10 - 15% increase
29%<10% increase
19%Unchanged
1%<10% decrease
1%16-25% decrease
0%>25% decrease
0 views
458 responses

Are you currently using AI tools in any of the following areas? Select all that apply (scroll down for more options)

43%Customer relationship management (CRM)
61%Business intelligence (BI)
49%Productivity (e.g., intelligent automation)
33%Engineering / Development
57%Data science / machine learning (ML)
16%Computer vision
24%Text analysis / generation
24%HR and talent management (e.g., hiring, onboarding, human capital management etc.)
36%Cybersecurity / risk management
2%None of these
0%Other
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457 responses

Do you feel your organization is keeping pace with your competitors when it comes to AI investment?

75%Yes
25%No
0 views
456 responses

What are the primary drivers for investing in AI? Select all that apply (scroll down for more options)

64%Automation of workflows/processes
50%Improving data quality
58%Reduce human error
49%Reduce data processing time
44%Reduce costs
49%Increase innovation
37%Improving customer relationship management (CRM)
31%Identifying new growth/marketing opportunities
21%Improve compliance
7%Regulation
1%Other
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530 responses

What aspects of business AI adoption present the biggest challenge? Select all that apply (scroll down for more options)

48%Adoption costs
61%Finding the right tool for specific goals
49%Employee training
27%Employee buy-in
50%Integration
39%Management and optimization
31%Business buy-in
21%Compliance
2%None of these
2%Other
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530 responses

What are you most concerned about with AI in business operations? Select all that apply (scroll down for more options)

35%Data biases
48%Rising costs
43%Lack of measurable results
47%Noisy data (too much data to gain understanding)
48%Cybersecurity risk (e.g., AI tool software supply chain)
43%False positives
22%Workforce impact (e.g., layoffs)
3%None of these
1%Other
0 views
530 responses

To what extent do you agree with the following: “AI will soon be fundamental to a successful digital strategy.”

21%Strongly agree
72%Agree
6%Disagree
0%Strongly disagree
0 views
530 responses