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Japan Privacy Policy

Gartner Privacy Policy

Effective Date: January 2018

Gartner, Inc. and its affiliates (“Gartner,” “we,” or “us”) is committed to protecting your information.

This Policy applies to Gartner and any entities doing business under the Gartner name worldwide, which collect, process and/or store information, except for those of our Affiliates, which due to their different business models, have developed their own privacy policies: CEB, Iconoculture, L2 and the Gartner Digital Markets Companies.

This Privacy Policy explains how we collect and use information that you provide via our websites and apps or when you register for our services or our events. Please review this Policy before you give us any information. By using our websites or apps or registering for our services and events, you consent to the collection and use of your information as described in this Policy.

If you have any questions about our privacy practices or questions, requests or concerns regarding your information, please contact us via email at the following addresses:

Gartner, Inc. is the data controller and has its principal place of business at 56 Top Gallant Road, Stamford, Connecticut, 06902, USA. Contact information for each of our Gartner offices, subsidiaries, and affiliates worldwide can be found here.



Information We Collect

We collect information from various sources and methods as described below. 


Sources of Information

We collect information about you or your devices from the following sources:

  • When you provide information to us when establishing or maintaining an account or otherwise receiving a service from us. 
  • When you provide information to us when registering to attend or while attending a Gartner event. At our events:
    • You may choose to use an RFID-enabled badge (which we use to track your location around our event sites so we can better understand your areas of interest) or a non-RFID enabled badge (which is not tracked); and
    • Some exhibitor sessions and keynote presentations are recorded.
  • If you choose to link your Gartner account with your LinkedIn profile, we collect information from your profile.
  • We use automated means (such as cookies) to collect data from your devices.
  • If you choose to use our browser extension, Gartner Everywhere, we collect information from your browser.
  • We share information within the Gartner corporate family in the ordinary course of business.
  • We receive referrals from users and others.
  • We collect or receive data from third parties, including, in some cases, publicly available directories, as part of our marketing and prospecting activities.


Types of Information

From the sources listed above, we collect the following types of information:

  • name, business email address, phone number, physical address
  • job title and professional details
  • profile photograph
  • LinkedIn profile data
  • billing details
  • information relevant to event attendance, such as meal preferences and requested accommodations
  • opinions and other content or information submitted via our websites or other channels
  • URLs of webpages visited (for Gartner Everywhere. For information about how to opt out, please see “Gartner Everywhere” under “Choices About Use of Your Information” below).


Information Collected Automatically

When you use our websites or apps, we automatically collect and analyze certain information, which includes unique browser identifiers, IP addresses, browser and operating system information, device identifiers (such as the Apple IDFA or Android Advertising ID), geolocation and other device-specific information, Internet connection information, as well as details about your interactions with websites and apps.

When you access Gartner content via our apps, the apps will store an authentication token so you will not need to login every time.


Use of Cookies and Other Technologies

We and third parties use various technologies to collect information about your activities on the Gartner websites and apps.

  • Cookies and other local storage technologies. Cookies and local storage objects are files that contain data, such as unique identifiers, that we or a third party transfer to or read from your device to recognize the device, provide services, keep records, and conduct analytics and marketing. We and third parties use automated means to read or write information on your devices. These means include various types of cookies and other browser-based or plugin-based local storage (such as HTML5 storage or Flash-based storage). 

You may choose to set your web browser to refuse certain types of cookies or to alert you when certain types of cookies are being sent.  Some browsers offer similar settings for HTML5 local storage and Flash storage.  However, if you block or otherwise reject our cookies or local storage, certain websites (including our own Websites) may not function properly.

  • Other technologies. We use other standard automated technologies, such as web beacons (also called clear GIFs or pixel tags) or similar technologies to deliver or communicate with cookies and track your use of our websites and/or apps. We include web beacons in email messages to track whether you open the messages, as well as for other uses as described below.

In some cases, we facilitate the collection of information by advertising services administered by third parties. The ad services track your online activities over time by collecting information through automated means such as cookies, and they use this information to show you ads tailored to your individual interests or characteristics and/or based on prior visits to certain sites or apps, or other information we know, infer or have collected from you. 

  • For example, we and the third-party vendors use first- and third-party cookies together, as well as other automated means and other data (such as the data described above) to:
    • Recognize you and your devices;
    • Inform, optimize, and serve ads; and
    • Report on our ad impressions, other uses of ad services, and interactions with these ad impressions and ad services (including how they are related to visits to specific sites or apps). 

To learn more about interest-based advertising generally, including how to opt out from the targeting of interest-based ads by some of our current ad service partners, click here.  For controls specific to advertising and analytics services offered by Google, click here, here and here.  If you replace, change or upgrade your browser, or delete your cookies, you may need to use these opt-out tools again.  We do not respond to browser-based do-not-track signals.

Please refer to your mobile device manufacturer's website (or the website for its operating system) for instructions on how to use any additional privacy controls offered by your mobile operating system, such as privacy settings for device identifiers and geolocation.

How We Use Information We Collect

We use and disclose your information as follows:

  • On the basis of implied or express consent, such as:
    • To send you certain information, including marketing communications;
    • To customize the content and advertising you see on our websites and apps, across the Internet, and elsewhere;
    • At events:
      • You may choose to use a badge with an RFID chip, which has a unique identifier that can be scanned from various distances. If you select an RFID-enabled badge, we may use it to track your location around our event sites so we can better understand your areas of interest.
      • If you do not want us to track your location, you may obtain a non-RFID enabled badge by asking Events staff at the registration desk.
      • You may choose to share your contact details with our event sponsors by allowing them to scan your event badge. Our sponsors’ use of any information you choose to share with them in this way is governed by each sponsor’s Privacy Policy.
  • For our legitimate interests in conducting our business, such as:
    • To fulfill your requests;
    • To respond to your questions, concerns, or customer service inquiries;
    • To otherwise communicate with you about your account;
    • To carry out certain marketing activities;
    • To conduct research and analysis, including surveys;
    • For events:
    • To publish attendee lists for our events;
    • To provide relevant information (for hospitality and safety purposes) to hotels and other facilities involving in hosting the event attendees.
    • To enforce the legal terms that govern our websites, apps and services;
    • In connection with a business sale, merger, consolidation, change in control, transfer of substantial assets, bankruptcy, liquidation or reorganization (whether the recipient of data in these cases will handle the data pursuant to this Privacy Policy depends on applicable law and other factors);
    • For pre-transaction review in relation to the transactions described in the preceding list item; or
    • To create aggregated or anonymized data, which we may use and disclose without restriction;
  • To comply with applicable laws, protect rights, safety and property, and respond to lawful requests from public authorities (such as disclosing data in appropriate situations for national security or law enforcement purposes); or
  • To perform a service on behalf of a client who gives us the data.

Some features of our websites, apps and services allow you to make data public or engage in other sharing.  For example:

  • Registration on some of our websites or apps will create a public profile (or a profile visible to other registered users), which includes information drawn from social networking accounts that you associate with the profile, such as name, photo and bio, as well as other information that you add. 
  • If you post content or otherwise participate in discussion forums or other social areas of our websites or apps, your participation (including the content you post, your name, and a link to your profile) may be shared across our websites and apps and in other public or private areas of the internet.

Special uses and disclosures of automatically collected data are described in the preceding section.

We generally retain information for so long as it is be relevant to the purposes above.  Data may persist in copies made for backup and business continuity purposes for additional time. 

For any of the purposes above, we share information with other members of our corporate family. We also share your information with third-party service providers that perform services on our behalf.

Some third parties’ embedded plugins or other automated technology on our websites, such as cookies or social sharing buttons, allow their operators to learn that you have visited or interacted with our websites, and they combine this information with other, identifiable information they have collected about your visits to other websites or online services. These third parties handle this information, and other information they directly collect through their content and plugins, pursuant to their own privacy policies.

Choices About Use of Your Information

We believe it is important to give you choices about the use of your information. We will use your information as described in this Policy (or any other event- or service-specific Privacy Policy). If we want to use your information for a purpose not described in this Policy, we will first get your consent to do so.


Marketing Communications

We will respect your wishes not to receive marketing communications. You can change your marketing preferences by contacting us at the addresses here. If you gave us your email address to receive marketing communications, you can opt out at any time by using the unsubscribe links or instructions included at the bottom of our emails. Please note that we will continue to send you service-related communications regardless of any opt-out request. We will not sell or share your information or information with third parties (other than our subsidiaries or affiliates) for their own promotional or marketing purposes unless you give us consent to do so and where permitted by applicable law.

You also can exercise certain opt-out rights by following the instructions at the end of the “Information Collected Automatically” section above.


Gartner Everywhere

Gartner Everywhere is an extension for Google Chrome that allows clients to customize their Gartner experience by providing them with Gartner research applicable to the websites they are browsing in real-time via an easy to access pop-up in their browser. You can easily disable the extension and its collection of URLs by doing the following:

  1. Click the extension Gartner Everywhere button on the top of the browser window.
  2. Click the green toggle button to switch off.
  3. Select the duration that you would like to switch off the extension for.
  4. The extension will be automatically activated after the selected time period.


California Online Privacy Protection Act Notice Concerning Do Not Track Signals

Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. We do not recognize or respond to browser-related DNT signals, as the industry is currently working toward a common approach to responding to DNT. To learn more about Do Not Track, please click here.

Information Security

We have implemented administrative, technical, and physical security measures to help prevent unauthorized access. Despite these measures, no data transmission over the Internet can be entirely secure, and we cannot and do not guarantee or warrant the security of any information you transmit via our websites or apps.

We make efforts to restrict access to information to only those employees, contractors, and agents who need such access in order to operate, develop, improve, or deliver our programs, products, and services.

Please note that you are responsible for maintaining the secrecy of your credentials used to access any account or service with Gartner, and you must report suspected unauthorized activity to us. You are responsible for activity conducted with your credentials.

International Data Transfers

Gartner is based in the United States and has offices in other countries. Depending on your country of residence, when you provide information to us, we will transfer that information to our facilities in the United States. The recipients of the information disclosures described in the “How We Use and Disclose Your Information” section of this Privacy Policy (above) may be located in the United States or elsewhere in the world.  Privacy laws in these countries may not provide protections equivalent to those of your country of residence, and your government may or may not deem such protections adequate.

Access to Your Information/Data Subject Rights

In some cases, you may directly access your online profiles and other personal details and amend, update, add, or delete information yourself by logging into the relevant portions of our websites and apps.

You can request access to information we hold about you, ask us to correct any information that may be inaccurate, and/or ask us to block or delete such information and object to the processing of information (within the limits of applicable law). In situations where we process your information on behalf of our clients, we may refer the request to the relevant client and cooperate with their handling of the request, subject to any special contractual arrangement with that client. To access, correct, or raise inquiries about your information in our possession, please email us at or contact:

Global Data Protection Officer

Legal Department

56 Top Gallant Road

Stamford, CT 

We may require you to prove your identity with approved identification before fulfilling your request.


California Privacy Rights

Subject to certain limits under California Civil Code § 1798.83, California residents may request certain information regarding our disclosure of information to third parties or their direct marketing purposes. To make such a request, please contact us as specified at the beginning of this Privacy Policy.

Questions, Complaints, and Dispute Resolution

If you have any questions about this Policy or how Gartner processes your information, please email us at the relevant address above or contact us at:

Any complaints about our adherence to the practices described in this Policy should first be directed to Gartner’s Global Data Protection Officer at We will attempt to answer your questions and satisfy your concerns in a timely and complete manner as soon as possible.

If you are an EU data subject and your complaint is not resolved after discussing the matter with us, we will work to resolve the matter, free of charge to you, through cooperation with the relevant European privacy regulator. Formal complaints regarding our data protection practices and related actions regarding information from countries outside the EU may be addressed directly to the relevant data protection authority in your country.

Other Websites

To provide increased value to you, we provide links to other websites or resources that are not part of the products, programs, or services run by Gartner. We do not control these websites or their privacy practices, and any information you provide to these sites is subject to the Privacy Policies of those sites and not this Policy.


Our websites and apps deliver business-related content and are specifically aimed at and designed for use by adults. We do not knowingly solicit or collect information from or about individuals under the age of 18 years.

Changes to this Privacy Policy

We may change this Privacy Policy to reflect changes in the law, our data handling practices or the features of our services or Website. The updated Privacy Policy will be posted on this website. If we make material changes to this Policy, we will provide a more prominent notice.


Last Updated: January, 2018