Gartner Peer Insights Marketing Tools for Vendors

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Gartner Peer Insights Marketing Tools for Vendors

Your customers have spoken, now use their feedback in your external marketing collateral to highlight the strengths of your product, display real quotes from current customers, and emphasize your position in your market. It is imperative that you consider the compliance guidance outlined below when drafting your content to maintain and promote the integrity and objectivity of the Gartner Peer Insights program.


Promoting Your Gartner Peer Insights Rating and Reviews

Resources to help you promote your Gartner Peer Insights ratings and reviews

Helpful Links and Downloads

Gartner Peer Insights Logos (.zip) – Please adhere to logo guidelines
Marketing Checklist – Quickly ensure that your Gartner Peer Insights reviews are featured appropriately (.pdf)

Gartner Peer Insights Logos (.zip) – Please adhere to logo guidelines

Social Media Posts – Examples for your use or to inspire you (.docx)

Gartner Peer Insights Promotional Templates for Social Media Platforms – Design templates for you to leverage and inspire you (.zip)

Email Signature – Editable document for easy customization (.docx)

Marketing Widget – Customizable, dynamic widget for easy integration into your website.

Gartner Peer Insights Customers’ Choice Marketing Materials – For vendors who have earned a Customers’ Choice Distinction.

Please note that the Gartner Content Compliance Policy f/k/a Copyright and Quote Policy applies to the above.

Once your draft promotional materials are complete, please submit them online in an editable format so that the Content Compliance team may provide a full compliance review prior to external sharing. Note: promotional materials that are not complete will not be approved.

If you have any questions about your ability to promote reviews, please reach out to your program manager or PeerInsightsVendorSuccess@gartner.com.


Promoting Your Voice of the Customer Recognition

For vendors who have been recognized in the Voice of the Customer, we’ve provided specific resources to help you promote your inclusion in the document.

Helpful Links and Downloads


Voice of the Customer Assets

Voice of the Customer Disclaimers – Required disclaimers when referencing your inclusion in the Voice of the Customer (.pdf)

Voice of the Customer Template Layouts – Examples for your use or to inspire you (.pdf)

Voice of the Customer Pre-Approved Social Media Verbiage – Examples for your use or to inspire you (.pdf)


Customers’ Choice Assets

Gartner Peer Insights Customers’ Choice Vendor Guidelines

Dos and Dont’s when referencing Customers’ Choice

Branding Guidelines for promoting Customers’ Choice

Gartner Peer Insights Customers’ Choice Promotional Templates for Social Media Platforms – Design templates for you to leverage and inspire you (.zip)

Press Release Template – Editable document for easy customization (.docx)

Blog Post Template – Editable document for easy customization (.docx)

Email signature with Customers’ Choice Badge – Editable document for easy customization (.docx)

Twitter post template with Customers’ Choice Badge – Editable .pptx template file for easy customization


Graphic Assets – These downloadable files include image files (.png, .eps) Gartner Peer Insights Customers’ Choice badge style guide (.pdf). Please use the year your distinction was announced.

Current Year’s Artwork

Previous Year’s Artwork

Please note that the Gartner Content Compliance Policy f/k/a Copyright and Quote Policy applies to the above as well. Only vendors who have formally received the distinctions are permitted to use these resources in their external marketing and communications.

Once your draft promotional materials are complete, please submit them online in an editable format so that the Content Compliance team may provide a full compliance review prior to external sharing. Note: promotional materials that are not complete will not be approved.

If you have any questions, please reach out to your Program Manager or PeerInsightsVendorSuccess@gartner.com.


Promoting Your Customer First Participation

For vendors who have officially joined the Gartner Peer Insights Customer First Program, we’ve provided specific resources to help you promote your participation.

Helpful Links and Downloads

Gartner Peer Insights Customer First Vendor Guidelines

Gartner Peer Insights Customer First Program badges (.zip) – Please adhere to logo guidelines
Social Media Posts – Examples for your use or to inspire you (.docx)

Email Signature – Editable document for easy customization (.docx)

Press Release Template – Editable document for easy customization (.docx)

Blog Post Template – Editable document for easy customization (.docx)

Please note that the Gartner Content Compliance Policy f/k/a Copyright and Quote Policy applies to the above.

Once your draft promotional materials are complete, please submit them online in an editable format so that the Content Compliance team may provide a full compliance review prior to external sharing. Note: promotional materials that are not complete will not be approved.

If you have any questions, please reach out to your Program Manager or PeerInsightsVendorSuccess@gartner.com.