4 out of 5.0, Reviewed Oct 24, 2016
It took a little bit of time to become acquainted with the system and it has a lot of functionality. Once we were able to get a strong understanding, we realized the powerful capabilities it provided and were able to utilize these.
Take a look at capabilities to determine if they will work for your company. Not all marketing automation vendors are the same and some work better with certain organizations
I love the ability to be able to see the results from various marketing campaigns, be able to see scoring on individuals, and share the results with the sales team. This allows them to be more efficient and effective when determining the priority on who they should call.
Had more of a local presence and would be able to assist more in person
Created a support structure that allowed more regional support as this takes dedicated support to keep running at a high level