4 out of 5.0 (4 ratings)
4 Verified Reviews

IBM Marketing Solutions

Subject Matter Experts Recommended

The product does what it says it will do as long as you can work within the framework of the software. Based on a recommendation from another company that implemented the software, we brought in a 3rd party consulting firm to install, size and initially configure the software.

WebSphere Commerce

WebSphere is a better cost option but not as user friendly

I had originally worked with WebSphere about 8 years ago with the Portal version and now we're looking to use an Enterprise version along with Oracle

IBM Marketing Solutions

Easy to execute on and create positive ROI

IBM Marketing Cloud has been a great tool that has been easy to show quick ROI based on innovative marketing programs that could be setup and executed with little effort. Driving adoption has been key in changing behaviors around our organization.

IBM Marketing Solutions

Powerful technology, if you dedicate yourself to get to know the product

It took a little bit of time to become acquainted with the system and it has a lot of functionality. Once we were able to get a strong understanding, we realized the powerful capabilities it provided and were able to utilize these.