Customer Success Management Platforms Reviews and Ratings

What are Customer Success Management Platforms?

CSM programs have become the standard enabler for technology and service providers to encourage customers to remain engaged and increase customer lifetime value for products sold via a subscription model. CSM is a fundamental shift in approach, not simply a rebranding of existing post sales services or account management. Consequently, gaps exist when employing existing sales or service technology solutions in an effort to properly address CSM needs. A technology sector — customer success management platforms — has emerged, and matured, to address this market need. Initially deployed primarily to reduce churn in high-value B2B accounts, CSM programs and platforms are now implemented to proactively manage customer engagement, adoption, retention and upsell/cross-sell objectives.

Products In Customer Success Management Platforms Market

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Gartner Research

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