Gartner defines the customer relationship management (CRM) and customer experience (CX) implementation service market as project-based services to help clients develop a CX strategy and transform a customer relationship with consulting expertise. Providers in this market design, build, integrate and deploy process change and technology solutions that improve interactions between organizations and their customers. These services are specific to improving clients’ sales, customer service and marketing operations, and they focus on interactions with customers, including commerce transaction enablement.
Gartner defines the market for data and analytics (D&A) services as consulting and system integration (C&SI) and managed services. These services manage data for all uses (operational and analytical), and analyze data to drive business processes and improve business outcomes through more effective decision making. The core capabilities for vendor solutions in the D&A services market include: D&A strategy and operating model design Data management Analytics and business intelligence (ABI) Data science and machine learning D&A governance Program management Enterprise metadata
Gartner defines the SAP S/4HANA Application Services as: assessment, implementation and applications management services. Assessment services are discrete, project based services to assess the impact of either a new SAP S/4HANA implementation or a migration from a legacy platform(s) to SAP S/4HANA. These services include consulting and potentially Proof of Concept, and covers the analysis of all SAP S/4HANA products, applications, databases, analytics, middleware, mobile and other technologies. Implementation services are discrete, project-based implementations of SAP S/4HANA applications without ongoing management responsibilities. These services include consulting, development and integration services, and covers all SAP S/4HANA products, applications, databases, analytics, middleware, mobile and other technologies. Management services are ongoing services focused on SAP S/4HANA applications that are provided as part of a multiyear-based agreement and managed against defined quality metrics.